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How It Works – The Pop-Up Fund
Funding. Strategy. Visibility. Growth.
The Pop-Up Fund is more than just financial support—it’s an investment in your success. Whether you’re an artist launching a collection, a small business expanding your reach, or a creative entrepreneur ready to scale, we provide the capital, marketing, and strategy to make it happen.
We don’t believe in one-size-fits-all solutions. That’s why every funded project starts with a consultation to ensure we’re setting you up for long-term success.
Step-by-Step: How The Pop-Up Fund Works
1️⃣ Consultation: Tell Us Your Vision
Every great idea starts with a conversation. If you’re a creative or small business owner looking for funding, the first step is to schedule a consultation with our team.
During this session, we’ll discuss:
✔ Your business or creative project – What you’re building and where you want to go.
✔ Your funding needs – How much capital you need to launch or scale.
✔ Your goals & timeline – What success looks like for you.
Who is this for?
✅ Creatives launching a collection or brand.
✅ Small businesses looking to scale & gain visibility.
✅ Entrepreneurs who need funding + marketing support for launches.
2️⃣ Business Viability Assessment
Before we fund any project, we do our research.
After your consultation, our team evaluates the viability of your business or project by looking at factors like:
Market demand – Is there an audience for your product or service?
Scalability – Does this project have long-term growth potential?
Brand positioning – Does your vision align with Pop-Up Street’s creative economy model?
If your project meets our criteria, you’ll be invited to submit a formal application for funding.
3️⃣ Submit Your Application
Once approved, you’ll receive an application form where you’ll provide:
📄 Business details & financial needs
📄 Your launch or expansion plan
📄 Required documents for funding approval
Note: Every Pop-Up Fund loan includes built-in marketing & branding support. No need to worry about visibility—we handle that for you!
4️⃣ We Get to Work! (Funding + Marketing + Branding)
Once your application is processed, we start executing your project immediately.
What You’ll Receive:
✔ Micro-loan funding to cover production, inventory, and key expenses.
✔ Built-in marketing & branding services (social media, promotions, event visibility).
✔ Strategic positioning to prepare you for long-term growth.
20-30% of the loan is automatically allocated to marketing & branding. This ensures your launch gets maximum exposure.
Bonus: Our team provides ongoing guidance & business support throughout the process.
5️⃣ Launch, Scale, & Succeed!
It’s go time! With funding and a solid marketing foundation, you’ll launch your project, connect with your audience, and start generating sales.
Loan Repayment:
Micro-loans must be repaid within two to four weeks after your launch or funded event with interest.
The Goal?
✔ To set you up for sustainable success.
✔ To give you the tools, funding, and marketing to grow.
✔ To turn your vision into a profitable, thriving brand.
Ready to Take the Next Step?
The Pop-Up Fund is your opportunity to fund, launch, and scale—without financial barriers.
✅ Start with a consultation to discuss your vision.
✅ Let’s assess your business potential.
✅ Secure funding + built-in marketing support.
Book Your Consultation & Apply Today using this link.
Pop-Up Street: Investing in Creative Entrepreneurs.